According to China Report Hall, insole products have increased their technological content and innovation capabilities to enhance the overall competitiveness of the industry. At present, the government encourages enterprises to build brands, enhance the popularity and reputation of insole products, and establish a good brand image in domestic and foreign markets. With the guidance and support of these policies, my country’s insole industry has been able to develop steadily, bringing consumers a safer and more comfortable product experience. The following is an analysis of the insole industry policy in 2024.

With the continuous improvement of people’s requirements for health and comfort, insoles, as an important part of shoes, have received more attention for their functions and quality. The 2023-2028 China Insole Industry Market Demand and Investment Consulting Report pointed out that in the orthopedic insole market, North America is the largest consumer, with a revenue market share of nearly 43.65%. The region has largely established and has a regular customer base due to its growing awareness of personal healthcare and technological advances. Europe is the second largest consumer market after North America, with a revenue market share of 29.89%. The Asia-Pacific region has the highest market growth rate due to the prevalence of chronic diseases, disposable income, and people’s increasing awareness of orthopedic insoles.

Regulatory authorities at all levels have strengthened supervision and inspection of insole manufacturers to ensure that production meets national standards, and have strengthened product quality sampling to prevent unqualified products from entering the market. At the same time, the government advocates that insole manufacturers pay attention to green and environmentally friendly products and promote the industry to move towards a more sustainable development direction. Now let’s analyze the insole industry policy analysis in 2024 from the three major national policies.

1. Insole industry supervision policy
   The government requires insole manufacturers to comply with relevant production standards to ensure product quality and safety and prevent unqualified products from entering the market. In addition, the government will also participate in the formulation of relevant standards for national insole products to ensure that products can meet certain technical specifications during production and use. Finally, in terms of market access management, the government strengthens the management of industry practitioners through certification and inspection, prevents unqualified and unreputable companies from participating in competition, and maintains the healthy development of the industry.
2. Insole industry standard policy
   In order to cope with increasingly severe environmental problems, the government requires insole manufacturers to optimize process flow, adopt environmentally friendly materials, reduce energy consumption and waste emissions. At the same time, the government also encourages companies to increase investment in scientific research, improve product innovation capabilities, and promote the industry to develop in the direction of high added value, low carbon and environmental protection. Through policy guidance, the insole industry has gradually achieved green and sustainable development in the production, sales and transportation links, and made positive contributions to social and environmental health.
3. Insole industry access policy
   With the deepening of global economic integration, the insole industry is facing more intense market competition. Therefore, the government has helped insole companies improve their international competitiveness and expand overseas markets through measures such as reducing taxes, simplifying trade procedures, and supporting enterprises to go global. At the same time, the government will also carry out international cooperation, promote technical exchanges and talent training among industries, enhance the global influence of the entire insole industry, and achieve a more open and inclusive development pattern for the industry.

Future policies may pay more attention to sustainable development and environmental protection principles, and encourage enterprises to develop green and environmentally friendly products. At the same time, the government may also increase its efforts in intellectual property protection and international trade cooperation to promote the insole industry to better enter the international market. In general, the continuous improvement of insole industry policies will help the industry develop more healthily and orderly, keep pace with the times, and meet new challenges and opportunities.